Alexandra (Sasha) Berkowitz

About Sasha

Sasha is a trademark attorney with more than a decade of experience helping small and mid-sized businesses across industries secure and protect their intellectual property rights. Her practice covers the full arc of brand protection — trademark clearance searches, federal trademark registration with the USPTO, office action responses, portfolio management, and post-registration maintenance — along with copyright registration and content protection.

Her path into the field started early: an undergraduate visit to the World Intellectual Property Organization headquarters in Geneva sparked an interest that carried her through work as an IP paralegal, a J.D. from the University of San Diego School of Law concentrated in intellectual property — where she served as President of the Intellectual Property Law Association — a senior partner role at a trademark-focused firm, and the founding of her own intellectual property practice. She holds a B.A. in Political Science from the University of the Pacific and is a member of the International Trademark Association (INTA) and the California Lawyers Association.

Her approach is practical and accessible: clients get a clear picture of their options, the tradeoffs each one carries, and how the choice connects to the business decision in front of them. And although she is licensed in California, businesses nationwide can work with her on federal trademark registration, office actions, copyright registration, and related federal intellectual-property matters, subject to the scope of each engagement — practice before the USPTO is federal and open to attorneys licensed in any U.S. state.